Asda Selling 'Green' Beef
Asda have launched a new innovative range of low carbon or 'green' beef, claiming to be the first British retailer to sell the product.
The scheme uses dairy bulls, which would ordinarily be exported or slaughtered, and rears them for between 9-11 months so they can be sold as low carbon beef.
Technically classified as a ‘by-product’ of milk production, the CO2 emitted by the calf is offset against the existing dairy farming process.
I've always thought it was a terrible waste that these poor unfortunates were generally slaughtered the moment they were born, this surely has to be better than that.
The animal is smaller in size than standard beef cattle, so portions are easier to manage and are available at lower prices than standard beef. And green matches the Asda uniform as well. Everyone's a winner!
The scheme uses dairy bulls, which would ordinarily be exported or slaughtered, and rears them for between 9-11 months so they can be sold as low carbon beef.
Technically classified as a ‘by-product’ of milk production, the CO2 emitted by the calf is offset against the existing dairy farming process.
I've always thought it was a terrible waste that these poor unfortunates were generally slaughtered the moment they were born, this surely has to be better than that.
The animal is smaller in size than standard beef cattle, so portions are easier to manage and are available at lower prices than standard beef. And green matches the Asda uniform as well. Everyone's a winner!